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Some of the Interesting Myths and Facts about SEO Services

4:42 AM James Thomas 0 Comments Category :

You might be quite surprised to know that there are certain myths, when it comes to SEO and its services. Some of them have no evidence, while others have no logic to the fact at all. Whatever the reason might be, it is necessary to get the basics cleared before arriving at any conclusions. Let’s check some of them:

Is Link Building Important?

It is believed that link building is the most important factor, when it comes to improving the performance of your webpage. Well it’s true, but not completely rather it is ‘relevance’ which is the most important factor for ranking. Well what is the use of link building, when you have no proper keyword used on them or say if the contents are not sensible at all?  All these factors are equally important and need to be catered differently and properly. A proper co-ordination is a must for better rankings on website.
When users search for a particular webpage, they enter the keyword for the same. Google quickly helps them to find the proper match for the same. If your keyword is not proper then your page will never get proper recognition, as you always wanted to.

Is bounce rate important for ranking?

Many think that bounce back is a process of getting better ranks on the webpage. It is a wrong thought and is a myth. Matt Cutts has clarified that Google does not consider bounce rate as a factor for ranking nor any analytics data is used. Rather what matters a lot is how much time a client spends on the site, and what details they look on the site.
Google uses a ‘pogosticking’ process, where the result is calculated on the basis of how much time a user spends on a particular site. For instance, a user visits the particular site and then visits another site, and spends considerable time there then it is used to denote the rankings.
In short, Google has many methods to check the rankings of your page.  But it is certainly not the bounce rate.

Is domain age important ranking?

Some people think that the older the domain is, better will be the ranking. This is not right. You would have seen many new domains that adopted the best technique, for improving their rankings.
Older domain, if they don’t make the necessary changes and adopt the right technique will never gain popularity, which is a must for getting better ranks. Age doesn't matter a lot, and what matters a lot is the procedure and the technique that is used to promote the site. You might have heard a lot about the domain authority, especially in SEO. However experts have a different version to this state, altogether.

It is impossible to stand against higher authority domains

SEO’s don’t have enough evidence to state that there is something called authority domain. Both internal as well as external links are essential for the ranking of page.
Your website gains popularity due to the content present in it, the link building process, and other factors. So if anyone promises you to increase the ranking through this process, then think over it.